Top 5 Film & Television Apps Performance on Android in Middle East Q2 2023

In Q2 2023, the top 5 film and television apps on the Android platform in the Middle East showcased varied performance trends in terms of downloads, revenue, and active users. This data, sourced from Sensor Tower, provides a comprehensive look into the metrics for Viu: Dramas, TV Shows & Movies, MX Player, ﺷﺎﻫﺪ - Shahid, Disney+, and Netflix.

Viu: Dramas, TV Shows & Movies from Vuclip Mobile Video saw a fluctuation in weekly revenue, peaking at approximately $2.1K in the last week of June. Weekly downloads experienced a notable drop mid-quarter, reaching a low of around 25K in the week of May 22, but rebounded to 57K by the end of June. Weekly active users showed a slight decline from 396K at the beginning of April to 369K by the end of June.

MX Player by MX Media & Entertainment Pte Ltd demonstrated steady weekly downloads, with a peak of 43K in the last week of June. Active users remained relatively stable, starting at 1.36M in early April and closing the quarter at 1.39M.

ﺷﺎﻫﺪ - Shahid from MBC Group had the highest weekly revenue among the apps, although it saw a declining trend from $373K in late March to approximately $149K by the end of June. Downloads also decreased from 114K in late March to 22K by the end of June. Active user numbers dropped from 442K in late March to 264K by the end of June.

Disney+ by Disney-Hotstar Electronic Content, LLC witnessed a significant rise in weekly revenue, peaking at around $165K in the week of June 19. Downloads remained relatively stable throughout the quarter, fluctuating around the 25K-35K range. Active users saw a slight increase, ending the quarter at 372K compared to 361K at the start.

Netflix by Netflix, Inc., maintained a consistent weekly download rate, ending Q2 with 37K downloads. Active users increased from 927K in late March to 1.05M by the end of June.

These insights highlight the dynamic nature of user engagement and revenue generation in the film and television app market in the Middle East. For more detailed insights, visit Sensor Tower.